Conference Program

7:30 - 8:00 am

Registration, door prize tickets, mingling, and breakfast.

8:00 am  Lodi Room

Welcome from Steve Ly. Elk Grove mayor .

8:15 - 8:45 am  Lodi Room

Keynote address.

Presenter: Catriona McPherson

Catriona McPherson has a PhD in linguistics from Edinburgh University and migrated to California in 2010.  She’s a full-time writer who has published 12 preposterous 1920s detective novels, the Lexy Campbell Last Ditch Mysteries, and 8 stand-alone novels. The latest is House, Tree, Person.

9:00 - 9:50 am
Lodi Room

Market your book from pre-launch to best seller; to include: use of social media, how to do a web page, and book trailer.

With handouts,

 

Presenter: Brian Paone

Brian Paone was born in Salem, MA and lives in Monterey, CA with his US Naval Officer wife and four children. He’s published four novels: Moonlight City Drive, Yours Truly, 2095, Welcome to Parkview, and Dreams Are Unfinished Thoughts. To boost sales, he became an expert in social media platforms and book trailers. In 2013, he started Scout Media—an avenue to help authors gain exposure and brand their name.

Yuba Room

Publishing - How to write a query letter, pitch to an agent.

With handouts.

Presenter: Linda Joy Singleton

Linda Joy Singleton is the author of nearly 50 middle grade, YA and picture books. Her recent series is The Curious Cat Spy Club with Albert Whitman Books. A non-fiction PB titled Crane and Crane comes out in 2019. Her YA series with Berkley and Flux have been chosen for ALA honors. She is a frequent speaker at schools, libraries and writing conferences, and shares inspirational stories of her journey from kid writer to published author and how dreams can come true with hard work.

10:00 - 10:50 am
Lodi Room

Writing - what sells, self-editing tips re what editors look for, and more.

With handouts.

Presenter: Michelle Drier

Michele Drier was a staff writer with the San Jose Mercury News, and editor for daily newspapers in California’s Central Valley. Currently, Michele is co-chair for the Bouchercon World Mystery Writers Conference to be held in Sacramento in 2020 and she teaches writing workshops on description, dialogue, plot, and much more.  She also found time to write and publish 15 books including the Kandesky Vampire Chronicles and Amy Hobbs Mysteries.

Yuba Room

Research for all you write

Presenters: Gini Grossenbacher and

Cheryl Stapp

Gini Grossenbacher is a multiple award-winning fiction novelist and forensic historian. She’s published Madam of my Heart, is soon to publish Madam in Silk and is one of California’s sought-after creative writing coaches and educators. She has a BA in English, post-graduate work in European History, and is retired from teaching English for thirty years in California high schools. Founder of Elk Grove Writers & Artists, an AWA affiliate, Gini provides creative writing classes, manuscript critique groups, along with coaching and editing for fellow writers. 

Cheryl Stapp is a Northern California Historian and speaker. She’s published 5 non-fiction books that illuminate California's vibrant past: Rise, Ruin, and Restoration,
A History of Sutter’s Fort
; Before The Gold Rush – The Sinclairs of Rancho del Paso 1840-1849;  Award winning Disaster & Triumph – Sacramento Women, Gold Rush Through the Civil War; Sacramento Chronicles – A Golden Past; and The Stagecoach in Northern California – Rough Rides, Gold Camps and Daring Drivers.

11:00 - 12:00 am
Lodi Room

Market your book from pre-launch to best seller; to include: use of social media, how to do a web page, and book trailer.

With handouts.

Presenter: Brian Paone

 

Brian Paone was born in Salem, MA and lives in Monterey, CA with his US Naval Officer wife and four children. He’s published four novels: Moonlight City Drive, Yours Truly, 2095, Welcome to Parkview, and Dreams Are Unfinished Thoughts. To boost sales, he became an expert in social media platforms and book trailers. In 2013, he started Scout Media—an avenue to help authors gain exposure and brand their name.

Yuba Room

Publishing - How to write a query letter, pitch to an agent.

With handouts.

Presenter: Linda Joy Singleton

Linda Joy Singleton is the author of nearly 50 middle grade, YA and picture books. Her recent series is The Curious Cat Spy Club with Albert Whitman Books. A non-fiction PB titled Crane and Crane comes out in 2019. Her YA series with Berkley and Flux have been chosen for ALA honors. She is a frequent speaker at schools, libraries and writing conferences, and shares inspirational stories of her journey from kid writer to published author and how dreams can come true with hard work.

12:00 - 1:00 pm
Lunch
1:00 - 1:50 pm
Lodi Room

Pros and cons of self vs. traditional publishing.

With handouts.

Presenters: Amy Rogers, ML Hamilton, and Cindy Sample

With an MD and PhD, Amy Rogers is a Harvard-educated writer, scientist, educator and critic. She has a website, ScienceThrillers.com, and a publishing company called Science Thrillers Media. Amy has published  thrilling, science-themed novels such as Petroplague, Reversion, and The Han Agent.

ML Hamilton taught English and journalism in California for the last 25 years. Her first novel, Emerald, was published by Wild Wolf Publishing in 2010. In 2011, she published Ravensong, and six months later, she launched the Peyton Brooks' series, The Avery Nolan Adventures and Peyton Brooks, FBI. In 2016, she ventured into the cozy mystery craze with her mystery series, Zion Sawyer, Cozy Mysteries.

Cindy Sample is the winner of the 2011 Northern California Publishers & Authors’ Fiction Award as well as a five-time LEFTY Award Finalist for Best Humorous Mystery. Her national bestseller mystery series is set in the California Gold Country, and features single mom, Laurel McKay in Dying for a Date, Dying for a Dance, Dying for a DaiquiriDying for a Dude, Dying for a Donut, Dying for a Diamond, and Dying for a Deal.

Yuba Room

Do a page-turner memoir and non-fiction proposal.

With handouts.

Presenters: Dorothy Rice and Janet McHenry

Dorothy Rice is a San Francisco native who now lives in Sacramento. After her career in environmental protection, she earned an MFA from UC Riverside and published her first book in 2015, The Reluctant Artist, a memoir about her father. She won second place in the 2018 Kalanithi Awards for an essay about her mother's descent into Alzheimer's. One of her recent flash fictions has been nominated for a Pushcart Prize and Best of the Net. In addition to writing and editing, Dorothy is a certified Amherst Writers and Artists (AWA) Method writing workshop facilitator and longtime volunteer with the Sacramento nonprofit 916 Ink, which transforms area youth into published authors.

Janet McHenry graduated from the University of California, Berkeley, with a degree in journalism and formerly worked as a newspaper reporter and editor and high school English teacher. Many conference organizers have praised her speaking and teaching, including many kinds of writing workshops. An award-winning author, Janet has had 23 books published that encourage others "to keep looking up!" All of her books have been traditionally published--three in the last year--including the best-selling 50 Life Lessons for Grads, which was released this spring.

2:00 - 2:50 pm
Lodi Room

Research for all you write

Presenters: Gini Grossenbacher and

Cheryl Stapp

Gini Grossenbacher is a multiple award-winning fiction novelist and forensic historian. She’s published Madam of my Heart, is soon to publish Madam in Silk and is one of California’s sought-after creative writing coaches and educators. She has a BA in English, post-graduate work in European History, and is retired from teaching English for thirty years in California high schools. Founder of Elk Grove Writers & Artists, an AWA affiliate, Gini provides creative writing classes, manuscript critique groups, along with coaching and editing for fellow writers. 

Cheryl Stapp is a Northern California Historian and speaker. She’s published 5 non-fiction books that illuminate California's vibrant past: Rise, Ruin, and Restoration,
A History of Sutter’s Fort
; Before The Gold Rush – The Sinclairs of Rancho del Paso 1840-1849;  Award winning Disaster & Triumph – Sacramento Women, Gold Rush Through the Civil War; Sacramento Chronicles – A Golden Past; and The Stagecoach in Northern California – Rough Rides, Gold Camps and Daring Drivers.

Yuba Room

Writing - what sells, self-editing tips re what editors look for, and more.

With handouts.

Presenter: Michelle Drier

Michele Drier was a staff writer with the San Jose Mercury News, and editor for daily newspapers in California’s Central Valley. Currently, Michele is co-chair for the Bouchercon World Mystery Writers Conference to be held in Sacramento in 2020 and she teaches writing workshops on description, dialogue, plot, and much more.  She also found time to write and publish 15 books including the Kandesky Vampire Chronicles and Amy Hobbs Mysteries.

3:00 - 3:50 pm
Lodi Room

Pros and cons of self vs. traditional publishing.

With handouts.

Presenters: Amy Rogers, ML Hamilton, and Cindy Sample

With an MD and PhD, Amy Rogers is a Harvard-educated writer, scientist, educator and critic. She has a website, ScienceThrillers.com, and a publishing company called Science Thrillers Media. Amy has published  thrilling, science-themed novels such as Petroplague, Reversion, and The Han Agent

ML Hamilton taught English and journalism in California for the last 25 years. Her first novel, Emerald, was published by Wild Wolf Publishing in 2010. In 2011, she published Ravensong, and six months later, she launched the Peyton Brooks' series, The Avery Nolan Adventures and Peyton Brooks, FBI. In 2016, she ventured into the cozy mystery craze with her mystery series, Zion Sawyer, Cozy Mysteries.

Cindy Sample is the winner of the 2011 Northern California Publishers & Authors’ Fiction Award as well as a five-time LEFTY Award Finalist for Best Humorous Mystery. Her national bestseller mystery series is set in the California Gold Country, and features single mom, Laurel McKay in Dying for a Date, Dying for a Dance, Dying for a DaiquiriDying for a Dude, Dying for a Donut, Dying for a Diamond, and Dying for a Deal.

Yuba Room

Do a page-turner memoir and non-fiction proposal.

With handouts.

Presenters: Dorothy Rice and Janet McHenry

Dorothy Rice is a San Francisco native who now lives in Sacramento. After her career in environmental protection, she earned an MFA from UC Riverside and published her first book in 2015, The Reluctant Artist, a memoir about her father. She won second place in the 2018 Kalanithi Awards for an essay about her mother's descent into Alzheimer's. One of her recent flash fictions has been nominated for a Pushcart Prize and Best of the Net. In addition to writing and editing, Dorothy is a certified Amherst Writers and Artists (AWA) Method writing workshop facilitator and longtime volunteer with the Sacramento nonprofit 916 Ink, which transforms area youth into published authors.

Janet McHenry graduated from the University of California, Berkeley, with a degree in journalism and formerly worked as a newspaper reporter and editor and high school English teacher. Many conference organizers have praised her speaking and teaching, including many kinds of writing workshops. An award-winning author, Janet has had 23 books published that encourage others "to keep looking up!" All of her books have been traditionally published--three in the last year--including the best-selling 50 Life Lessons for Grads, which was released this spring.

4:05 - 5:00 pm
Lodi Room

Q & A with presenters.